While releasing a barrage of truly high-end products at Photokina 2014, Leica continues its annoying custom of rebadging consumer- and prosumer-oriented cameras from Panasonic. The latest offense comes in the form of the new Leica V-Lux and D-Lux cameras, which are blatant rebadged versions of Panasonic’s Lumix FZ1000 and LX100 models, respectively.
Accordingly, the Leica V-Lux is a 20MP bridge-style camera with a 1″ sensor that also offers the ability to capture 4K video. While the Panasonic Lumix FZ1000 is a special camera that’s arguably worth the $899 for the features it offers, justifying the price hike to $1350 for the Leica V-Lux will be a tough sell for most.
Likewise, Panasonic’s new LX100 seems like a great addition to the line with a 4/3″ sensor in a compact camera body. At $899, it’s also a tempting buy. However, Leica wants you to shell out $1195 for the same product that is equipped with Leica’s own red dot.