High performance, elegant design and advanced functions that help capture smiles more consistently and beautifully

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX S550, a stylish new camera that elegantly packs high performance and advanced functions into the smallest body in its class*1. Built on a custom application of Nikon’s innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX S550 brings new ease and fun to capturing smiling faces in the full beauty of special moments.

The COOLPIX S550 teams 10 effective megapixels of sharp resolution with quick response, and maintains image quality when taking advantage of sensitivity settings as high as ISO 2000. Enhancing compositional freedom is a 5x Zoom-NIKKOR lens with the range to ably cover scenes from buildings and group pictures to close-up portraits. [Read more…]

Making photography more beautiful and more fun with the premium quality of the world’s smallest body*1 and fastest start-up time*2

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX S600, a stylish new camera that squeezes swift start-up time, advanced functions and outstanding photographic performance into the world’s most compact body*. Built on a custom application of Nikon’s innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX S600 is a powerful photographic tool that offers the added pleasure of sophisticated design and go-anywhere, shoot-anytime fun.

The COOLPIX S600 teams 10 effective megapixels of sharp resolution with ultra-swift response, and maintains image clarity even at sensitivity settings as high as ISO 3200.

A 4x Zoom-NIKKOR lens featuring Nikon’s optical lens shift VR image stabilization enhances compositional freedom with 28mm wide-angle capability (35mm format equivalent) and the range to ably cover everything from panoramic landscapes to close-up portraits. [Read more…]

Combining simple operation and high performance for outstanding photographs

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX L16 and L18, quality compact digital cameras that combine high performance with operating ease. The COOLPIX L18 and L16 offer simple operation for beautiful photographs and are equipped with Nikon’s innovative EXPEED digital image processing concept and a NIKKOR lens.

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Intuitive operation ensures error-free command over the performance features of the COOLPIX L18 and L16. Dedicated buttons on the top of the body make it easy to switch between shooting and playback modes. The large 3.0-inch (L18) and 2.8-inch (L16) LCD monitors offer a bright image that is a pleasure to view, even outdoors. And the body itself assures a solid grip with a balance of flowing surfaces contrasted by sharp edge lines.

The COOLPIX L18 and L16 make full use of their respective 8.0 and 7.1 effective megapixels of imaging power to capture true-to-life color and leaves plenty of freedom to crop or produce enlargements. And the precision optics of a 3x Zoom-NIKKOR lens covers a practical range from 35-105mm (35mm format equivalent) to ably capture everything from group shots to close-up portraits. Extended light sensitivity as high as ISO 1600 prevents blurred shots in lower light, or when capturing fast-moving subjects. [Read more…]

Solid photographic performance, functional styling and an advanced feature set for excellent photo

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX P60. Delivering reliability and familiarity within its orthodox design, the COOLPIX P60 satisfies the traditional camera enthusiast. Built on a custom application of Nikon’s innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX P60 realizes optimum performance and maximum image quality.

An impressive effective megapixel count of 8.1 enhances the potential of the high performance digital image-processing engine for outstanding image quality, while an improved 5x Zoom-NIKKOR lens delivers yet more flexibility by ably covering a range from panoramic landscapes to close-up portraits. [Read more…]

Elegant design, quality finish and unique advanced functions take the effort out of taking beautiful pictures

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TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX S520, a stylish new camera that pushes the level of photographic performance, operating ease and design elegance to new heights. Built on a custom application of Nikon’s innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX S520 makes it easier to express individual expression in beautiful fashion.

The COOLPIX S520 offers 8.0 effective megapixels of sharp resolution, quick response, and maintains image quality and clarity with sensitivity settings as high as ISO 2000. It also includes the clarity and precision of a 3x Zoom-NIKKOR lens featuring Nikon’s optical lens shift VR image stabilization. [Read more…]

Elegantly slim design blends with high performance to bring greater pleasure to photography and to carrying a camera

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX S210, a stylish new camera that’s a pleasure to carry and a joy to shoot with. Built on a custom application of Nikon’s innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX S210 places advanced shooting functions comfortably in the hand for greater fun with photography.

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Outstanding imaging ability begins with 8.0 effective megapixels of sharp resolution. It gets even better with its digital image processing engine that faithfully reproduces fine details and subtle tones, delivers quick response, and maintains image quality and clarity when taking advantage of extended light sensitivity settings as high as ISO 2000. And completing the triad is the clarity and precision provided by a 3x Zoom-NIKKOR lens that covers a practical range from 38-114mm (35mm format equivalent) to ably capture everything from group shots to close-up portraits. Electronic VR image stabilization adds extra reassurance that the results will be sharper and clearer, especially in lower light or when shooting moving subjects. [Read more…]