While HDR photography has its fans and foes, HDR video is likely to fuel the fire even further if the tech in the AMP video camera becomes widespread and affordable.

The AMP camera claims to offer up to 17 stops of dynamic range as the result of capturing simultaneous video on 3 separate senors – with each set to different exposure values.  The Gen II AMP camera stores raw data to SSD hard drives and, based on the company’s FAQ, it looks like they are working on increasing the memory buffer for longer recording times.

Check out the demo video below that shows off some of the footage and explains some of how the camera works. [Read more…]