In this video, Tony and Chelsea Northrup cover some great tips for shooting outdoors in mid-day and making lighting work for you by using shade, fill flash and diffusers in a variety of situations.
Outdoor Portrait Tips with Natural Light, Fill Flash & Diffusers
[youtube https://www.youtube.com/watch?v=V9w5E9I5bW4&w=700&showinfo=0&rel=0]