The following post comes from Allon Bloch, the CEO of Wix.com, which is a web publishing platform with free and premium offerings.  While some of Allon’s are a pitch for Wix.com’s service, I think that they can still apply to many services and platforms beyond Wix.  Learn more about Allon and Wix, as well as some additional thoughts on these tips from me at the end of this post.

We live in a digital age, so photographers need to locate and interact with customers wherever they live within the digital space.

Industry marketing terms like “search engine optimization,” “web design” and “social media” tend to be overwhelming, but a new wave of technology and services is specifically designed to help users cut through the web tape and achieve measurable results.

Here is a quick checklist to get you started. [Read more…]