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Why Do McDonald’s Burgers Look Different in Ads vs. What We Buy?

March 2, 2013 By Eric Reagan

why-do-mcdonalds-burgers-look-so-different-in-adverts

Do you ever see a McDonald’s ad and wonder what those big, thick burgers are made with . . . particularly given the flat burgers you get out of a McDonald’s to-go bag?

It has to be a different kind of meat, buns and toppings, right?

Actually, it’s all about the photography and prepping those same ingredients for the photo shoot. [Read more…]

Filed Under: BTS Tagged With: behind the scenes, bts, food photography, McDonald's

 

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