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Video: Grading Breakdown of L’Oréal Garnier Commercial

October 27, 2014 By Eric Reagan

[vimeo http://vimeo.com/108466337 w=700]

The above video, courtesy of Andreas Brueckl, shows a 30 minute screen capture (condensed down to 3 minutes) of the grading process that went into a L’Oréal Garnier commercial. The commercial was shot on an Arri Alexa and graded with Baselight. [Read more…]

Filed Under: Video Production Tagged With: alexa, arri, Baselight, color grading, editing, grading, post production

 

ARRI Unveils the ALEXA 65: a Monstrous 6K Resolution 65mm Cinema Camera

September 30, 2014 By Eric Reagan

ARRI ALEXA 65

ARRI has announced the ALEXA 65, which is essentially a medium format cinema camera with a 65mm sensor and 6K resolution. With a 65mm format, the camera is creeping toward the territory of the IMAX 70mm film format. [Read more…]

Filed Under: Video Production Tagged With: alexa, ALEXA 65, arri, cinema camera, IMAX

SanDisk Introduces the Extreme Pro CFast 2.0 Memory Card Into a Very Odd Format Civil War

September 14, 2013 By Eric Reagan

SanDisk CFast 2

SanDisk has unveiled the world’s first CFast 2.0 memory card with its new Extreme Pro model that is available in 60GB and 120GB capacities.

The Extreme Pro CFast 2.0 just laid claim to the world’s fastest memory card, with read speeds of up to 450MB/s and write speeds up to 350MB/s, offering up to double the shot speed of today’s fastest cards. [Read more…]

Filed Under: sandisk Tagged With: arri, Canon, cfast, CFast2.0, memory card, sandisk, XQD

ARRI Unveils “Ready to Shoot” Kits for Blackmagic Cinema Camera

September 6, 2012 By Eric Reagan

ARRI Pro Camera Acessories - Blackmagic Cinema Camera

ARRI has introduced “Ready to Shoot” camera rig kits for the new Blackmagic Cinema Camera.  When Blackmagic unveiled its Cinema Camera at NAB 2012, it was readily apparent that we would need to use some sort of rig to get the most out of the camera.

Now the the Blackmagic Cinema Camera has started shipping (in limited quantities still), ARRI has jumped on the demand for some camera-specific rigs for this little $3000 powerhouse. [Read more…]

Filed Under: Gear Tagged With: arri, Blackmagic, Blackmagic Cinema Camera, BMCC, camera rig

Canon C300 vs. Arri Alexa on Game of Thrones

April 7, 2012 By Eric Reagan

[youtube http://www.youtube.com/watch?v=Jmfm89ZHx-o&w=640&h=360]

Shane Hurlbut recently shot an interview for a Game of Thrones promo with the Canon C300 alongside the Arri Alexa.  In the above video, you can see some of the interview shots cut in with footage from the show (the show itself is shot on the Alexa, if I recall).

Below, you can see some side by side shots (no audio) of the same interview scenes with the Canon C300 and Alexa. [Read more…]

Filed Under: Canon Tagged With: 2K, alexa, arri, C300, Canon, eos, Game of Thrones

Canon 7D vs. ARRI Alexa: You Get What You Pay For…

December 29, 2010 By Eric Reagan

In still image files shot with the Canon 7D and other DSLRs, we have the luxury of using RAW format to capture each frame and get a tremendous amount of latitude (exposure and color range in over/under-exposed shots) out of those files in post production.  Unfortunately, when it comes to video capture, DSLRs like the Canon 7D spit out a highly compressed file that has nowhere near the amount of latitude you get from a RAW still image file.

While the below video comparison may seem silly in some respects for comparing a $1500 camera to a $65,000+ (depending on the configuration) camera, it is also very useful to those new to HDSLR video – as a way to demonstrate (1) just how limited these cameras are when it comes to capturing video, and (2) just how much more important a perfect exposure is when recording video. [Read more…]

Filed Under: Gear Tagged With: alexa, arri, canon 7d, hdslr, nick paton, video

ARRI Fresnel 3-Light Kit Review

July 24, 2010 By Eric Reagan

I recently took this ARRI Fresnel 3-Light kit for a spin while shooting a couple of interviews.  I was seriously impressed with the ease of use and overall performance while working with these ARRI fresnel lights.

Read the full review over at Tech Tilt: ARRI Fresnel 3-Light Kit Review.

Filed Under: Lighting Tagged With: arri, arri fresnel, cinematography, fresnel, interview, interview lights, Lighting, tungsten, video, video light

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