The Sony A77 II is a new APS-C format SLT camera that continues the lines trend of using Sony’s Translucent Mirror Technology. The A77 II features a new AF system with 79 AF points and 15 cross-type AF points, along with a revised 24.3MP Exmor CMOS sensor with gapless on-chip lenses as found in the A7R and A6000. [Read more…]
Hasselblad Making a Sony A-Mount Camera?
A newly-leaked spy shot of a Hasselblad SLR looks to be yet another Sony camera with a fancy facelift. However, this time, the camera looks like an Alpha A-mount camera.
Sony Alpha A77 and A65 Instant Rebates up to $200 Off
Amazon has the Sony Alpha A65 and A77 models with instant rebates up to $200 off now through September 1. Check them all out here on Amazon.com.
Sony A77 Successor (aka A79) is a 32MP Mirrorless Camera?
Rumored specs of the upcoming A77 successor, which will presumably carry the A79 badge suggest that it will sport a whopping 32MP APS-C sensor. Recall that prior rumors (which are still standing strong) pointed to an A-mount camera that eschewed the current translucent mirror technology in favor of a full-on mirrorless design. [Read more…]
Sony A77 Successor Due Early 2014 as a DSLR-Style Camera With No Mirror?
New rumors suggest that the Sony A77 will be getting refresh around the first of the year. Interestingly though, the A77 replacement is expected to include no mirror at all. [Read more…]
All Sony Alpha A-Mount Cameras Going Mirrorless in 2014?
The rumors have been out there for a while – Sony is done with the Translucent Mirror Technology and going full mirrorless in its Alpha A-mount cameras. As impressive as the Sony A77 and A99 have been, they may very well be a dying breed in the Sony Alpha lineup. A recently published patent application seems to offer solid support for these rumors as well. [Read more…]
Sony A77 $300 Instant Rebate
Now through Dec. 1, you can get the Sony A77 for $300 off thanks to an instant rebate. That brings the A77 body down to $1098. The deal also applies to the A77 kit with lenses. Check them out here at B&H Photo.
Sony A99 Pictured in Sketch

Sony A99 Back
In an interesting take on leaked images, a “trusted source” sent SonyAlphaRumors.com this sketch of the upcoming Sony A99 full frame SLT camera. The back of the camera essentially looks like existing Sony A77 (seen below). [Read more…]
The Sony SLT-A77: The Unofficial Quintessential Guide – New Book
The Sony SLT-A77: The Unofficial Quintessential Guide is a new book from Carol Roullard and Brian Matsumoto. In it, they “teach you how to obtain exceptional photographs and videos as they cover everything from the basics of using the camera’s automatic modes, to the more advanced aperture-priority, shutter-priority, program, and manual exposure modes.”
The Sony SLT-A77: The Unofficial Quintessential Guide retails for $34.95; however, it is currently available from Amazon for $19.06.
Firmware Friday: Sony A77, A65
Below you will find this week’s firmware updates. Hit the manufacturer website links for more details and download instructions for the firmware. [Read more…]